ESTIMATING AMERICA Personal Data – Cookies Policy

This website uses cookies. When you visit our website, you consent to how we use cookies. We draw your attention to this the first time you visit our website. We – and everyone else who owns a website – are obliged to do so to safeguard every user’s privacy when they navigate in the digital universe.

In connection with our website, we use Google Analytics. When you visit Estimating America, we set a cookie on your computer. We monitor the traffic on our website via Google Analytics. Google Analytics does not permit collection of personal data i.e. your name, email addresses, etc.

Purpose of recording data

We use these data in connection with efforts to optimize the user-friendliness and quality of our website.

Estimating America has constant access to statistical data regarding visitors to our website.

When you visit our website, we record the following data concerning you.

The pages you looked at and when (your “digital trail”)
The browser you use
Your IP address (and therefore sometimes also your company name)
The search words you entered
We use the above information to monitor the path you use to find information on our website and to determine if we can serve you better on- or offline, fx in when offering advice through our sales- and support-organization. We never disclose personal data to a third party unless you have specifically given us consent to do so.

We use cookies only for the purposes described here. We do not use cookies as a means of recording personal data for other purposes.

What is a cookie?

A cookie is a small text file that is stored on your computer or IT equipment. Cookies make it possible for the website to recognize your device and gather information about the pages and functions that you use in your browser.

However, cookies cannot identify you, detect your name, where you live, or if one or several people use your computer. The data is anonymous and cannot be linked to an individual user.

A cookie cannot spread a computer virus or malware (hostile programs).

You can disable cookies at any time by changing your browser settings. Accessing browser settings varies from browser to browser. However, setting your browser to disable all cookies may result in the loss of certain functionality and services on the Internet.

Personal Data Protection Policy

We use the following types of personal data

We use personal data concerning the data subject, who gives us the data so that we can resolve the task agreed at the time the data is recorded

We process only the data we need

We record, process and store only the personal data we need in order to resolve agreed tasks.

We erase personal data we no longer need

We erase personal data when the data are no longer needed for the purposes that they were originally recorded for. This will, under normal circumstances, be once the customer relationship is terminated. However, personal data may be stored for up to five years after the end of a customer relationship in order to protect the customer from unsolicited approaches. Furthermore, due to accounting and anti-money laundering legislation, we always store customer data required for bookkeeping purposes for at least five years.

Disclosure and transfer of personal data

We disclose and transfer personal data to business partners and other stakeholders only if transfer or disclosure are necessary in order to meet contractual obligations vis-à-vis the customer.

On occasions, we choose to use data processors, including suppliers of software, webhosting, backup, security and storage services. When we work with a data processor, we do so solely for a specific purpose. It remains our responsibility to ensure that customer data are processed in accordance with the applicable legislation and this personal data protection policy.

We do not disclose personal data for purposes beyond the scope of this agreement. For example, we do not disclose data to third parties for use in marketing campaigns, unless we and the customer have agreed to do so in connection with recording the data or we have the customer’s consent after having notified him/her of how his/her data will be used. The customer may ask us to stop disclosing personal data at any time, even if the parties have agreed on, or the customer has otherwise consented to, disclosure.

We do not request the customer’s consent if we are legally obliged to disclose personal data, e.g. as part of a mandatory report to a public authority.